Group Social Media Strategist

Dr. Max invests strategically in digital products and a team of capable e-commerce professionals. We are the number one company in ePharmacy in the Czech and Slovak Republics and we are creating a common platform of knowledge and technologies for all our markets in Europe. Who are we looking for? As the Group Digital team is currently growing, we are searching for Social Media Strategist to join us. This is a newly established senior role which will be a part of our expanding digital structure. If you are looking for an international opportunity to implement your knowledge and experience in our growing CEE organization where you can have an impact and truly make a difference, this is the right opportunity for you! As a Group Social Media Strategist, we expect you to be up-to-date with the latest digital technologies and social media trends. Do you want to be part of an exciting and meaningful project where you can truly make an impact? This is your chance how to utilize your knowledge in Europe!

Adress: Na Florenci 2116/15, Praha – Nové Město
Required education: Bachelor's 
Required languages: Czech, Slovak or other CEE language (Proficient), English (Advanced)
Employment form: Full-time work
What will be your responsibilities?
  • Design social media strategy to align with the regional business goals
  • In alignment with the local counterparts define and implement social media planning, strategy and goal setting and ensure the tactical implementation
  • Act as Social Media subject matter expert in support of the country social medial efforts; raise social media expertise among the local countries
  • Establish CoE expert community and direct relationship with main social media stakeholders
  • Perform research on current benchmark trends and innovations in the content personalization
  • Ensure all local social media activity is in compliance with the brand and social media policies
  • Work with Commercial teams to track social media metrics and ROI impact
  • Monitor SEO and web traffic metrics across the region
  • Integrate omnichannel approach with all marketing channels (social media, SEO, direct email, TV, print and digital marketing)
  • Collaborate with other teams, like marketing, commercial and local pharmacies to ensure brand consistency
  • Suggest and implement new features to develop brand awareness, promotions and competitions
  • Stay up-to-date with current technologies and trends in social media, design tools and applications
What do we expect from you?
  • Proven work experience as a Social media manager
  • Excellent knowledge of online marketing channels, reporting and analysis
  • International / cross-country management experience
  • Hands on experience in performance, metrics, ROI and content management
  • Solid knowledge of SEO and all social media performance metrics
  • Excellent communication skills
  • Analytical and multitasking skills
  • BSc degree in Marketing or relevant field
What do we offer?
  • A very interesting Social Media Strategist job with great impact on European level
  • Space for professional growth within the growing organization
  • Attractive financial compensation (salary and bonuses)
  • Flexible working hours, possibility of home office
  • 5 weeks of holidays, discount in Dr. Max pharmacies, meal coupons, contribution to free time activities and many other benefits

If you are interested in this opportunity, please send your CV to


Dr. Max BDC, s.r.o.

Na Florenci 2116/15
110 00 Prague 1

The Dr.Max Group is owned by the Central European investment group Penta, established in 1994. Penta’s business areas include health care, financial services, manufacturing, retail businesses and real estate development. Penta manages a single fund for its partners, the shareholders in the company. The companies in Penta’s portfolio employee more than 44,000 people, and the Group’s asset value reached € 10.4 billion in 2018. Penta operates in more than 10 European countries and has offices in Prague, Bratislava, Warsaw and Munich.

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