Senior Paid Advertisement Strategist

Dr.Max is the leading omnichannel pharmacy chain in Central Europe. Pharmacies are currently present in 6 countries (Czech Republic, Slovakia, Poland, Romania, Serbia, Italy) with further expansion plans across Europe for the future. Dr. Max invests strategically in digital products and a team of capable e-commerce professionals. We are the number one company in ePharmacy in the Czech and Slovak Republics. Also our e-shops in Poland, Romania and Italy are growing constantly. So are you are a professional with excellent knowledge of various search engines used by consumers and with different ranking and search techniques for each of those engines? Do you want to be part of an exciting and meaningful project where you can truly make an impact? This is your chance how to utilize your knowledge in Europe!

Adress: Na Florenci 2116/15, Praha – Nové Město
Required education: University Degree
Required languages: Czech or Slovak, English (advanced)
Employment form: Full-time work
What will be your responsibilities?
  • Creating international paid advertisement strategy on Dr.Max Group level
  • Evaluating the benefits of individual paid channels - SEM, Paid social, Affiliate, etc.
  • Driving relationship with key partners and consultants
  • Collecting and compiling data on individual paid channels from each country and creating group know-how
  • Creating recommendations and best practice documents for specialists and agencies in each country
  • Monitoring and tracking the business’s pages online performance not only with an outlook of the amount of traffic generated but with an outlook of the sales and profitability
  • Ensuring that that paid advertisement channels becomes an integrated part of group marketing
  • Using analytical tools as well as online tracking tools to make recommendations for strategy improvements and optimal media mix
  • Cooperating with Group SEO Expert and Group UX Team to share ideas and achieve the best possible results in all markets
What do we expect from you?
  • Proven successful track record with search engine marketing and paid search experience in an online international environment
  • Genuine passion and a keen interest in the field of online marketing and, more specifically, paid search, true expertise in this area
  • Omnichannel experience would be preferred
  • Ability to have the big picture, but at the same time be a hands-on expert in the paid search area of the online world
  • Ability to manage communication in the matrix reporting structure across countries and teams
  • Ability to communicate in one of CEE languages and fluent English
What do we offer?
  • Working for the leading pharmacy chain in CEE with great expansion plans
  • A very interesting SEM job with great impact on European level
  • Space for professional growth within the growing organization
  • Attractive financial compensation (salary and bonuses)
  • Flexible working hours, possibility of home office
  • 5 weeks of holidays, discount in Dr. Max pharmacies, meal allowance, contribution to free time activities and many other benefits

If you are interested in this opportunity, please send your CV to [email protected]

Contact

Dr. Max BDC, s.r.o.

Na Florenci 2116/15
110 00 Prague 1
[email protected]

The Dr.Max Group is owned by the Central European investment group Penta, established in 1994. Penta’s business areas include health care, financial services, manufacturing, retail businesses and real estate development. Penta manages a single fund for its partners, the shareholders in the company. The companies in Penta’s portfolio employee more than 43,000 people, and the Group’s asset value reached € 11.1 billion in 2020. Penta operates in more than 10 European countries and has offices in Prague, Bratislava, Warsaw and Munich.

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