Marketing Specialist - Dr. Max Own Label
Dr. Max is the leading pharmacy chain in Central Europe. In every country where we are active, Dr.Max is dedicated to improving the level of health care available by guaranteeing access to a broad assortment of medicines and pharmacy services. Our pharmacies are currently present in 6 countries (Czech Republic, Slovakia, Poland, Romania, Serbia, Italy) with great expansion plans across Europe for the near future. Dr. Max private label provides a wide range of pharmaceutical products sold exclusively in Dr. Max pharmacies in all our countries. Our ideal candidate is a marketing specialist enthusiastic about copywriting and design. Able quickly grasp the benefits of products and create attractive content especially for Dr. Max e-shop to present own label portfolio as the preferable choice for our customers without the help of pharmacists’ recommendation. A creative writer with a flair for design able to define the best form of content.
Required education: Secondary school/ University degree
Required languages: Czech or Slovak, English (advanced)
Employment form: Full-time work
• Creating Attractive Marketing Assets: Develop appealing marketing materials for product/range presentations, focusing on e-commerce and pharmacy presence
1. Project Management: Understand the product, create agency briefs for visual identity and content creation, write texts, and collaborate with agencies to prepare images, icons, videos, etc.
2. Collaboration: Work closely with other departments, especially Regulatory Affairs and Product Development teams
3. Asset Delivery: Provide marketing materials to local teams in countries where the products are sold and offer support throughout the product lifecycle
• Self-Driven Approach: Enthusiasm for leading projects
• Aesthetic Sense: Strong sense of aesthetics
• Project Delivery: Ability to push projects forward and deliver on time within set deadlines
• Relevant Experience: Previous experience in a similar position is an advantage, but your willingness to learn new things is more important
• Creative Writing: Passion for writing, creative approach, and attention to detail
• Product Understanding: Willingness to deeply understand product ingredients and benefits to create attractive and clear content for end customers
• Internal Interaction: Ability to interact with internal experts to identify and utilize technical information for marketing content
• Language Skills: Advanced English and fluent Czech
- Working for the leading pharmacy chain in CEE with great expansion plans
- Responsible global level job with an impact on the business as a whole
- Space for professional growth within the growing organization
- Attractive financial compensation (salary and annual bonus)
- Flexible working hours, possibility of 1 day home office/week
- 5 weeks of holidays, discount in Dr. Max pharmacies, meal allowance, Multisport card etc.
- Yoga lessons at workplace
If you are interested in this opportunity, please send your CV to groupHR@drmax.eu
The Dr. Max Group is owned by the Central European investment group Penta, established in 1994. Penta’s business areas include health care, financial services, manufacturing, retail businesses and real estate development. Penta manages a single fund for its partners, the shareholders in the company. The companies in Penta’s portfolio employee more than 43,000 people, and the Group’s asset value reached € 11.1 billion in 2020. Penta operates in more than 10 European countries and has offices in Prague, Bratislava, Warsaw and Munich.