Marketing Specialist - Dr. Max Own Label
Dr. Max is the leading pharmacy chain in Central Europe. Our Dr. Max Own Label provides a wide range of pharmaceutical products sold exclusively in our pharmacies. At the moment we are looking for a Marketing Specialist with a passion for copywriting and visual storytelling. You should be able to quickly understand the benefits of our products and transform them into engaging content — especially for the Dr. Max e-shops (CZ, SK, PL, RO, IT, RS), where you will help present our own-label portfolio as the preferred choice for customers. We are seeking a creative mind with an eye for design, strong communication skills, and a proactive, hands-on attitude. So if you possess these qualities, this is the right opportunity for you!
Required education: University Degree
Required languages: Czech or Slovak, English (advanced)
Employment form: Full-time work
Marketing Assets for cosmetic brand Skinexpert by Dr. Max®
- Develop engaging marketing materials for product and range presentations
- Create content for e-commerce platforms and pharmacy visibility
- Keep existing content for Skinexpert by Dr. Max® up to date and aligned with local market needs
Project Management
- Understand product specifics and prepare creative briefs for agencies
- Write and edit marketing copy for digital and offline materials
- Cooperate with agencies on visual content (images, icons, videos)
Cross-Department Collaboration
- Collaborate closely with Regulatory Affairs and Product Development teams
- Ensure effective communication and cooperation across departments to achieve project goals
Asset Distribution and Support
- Deliver marketing materials to local teams in different countries
- Provide ongoing support and guidance to local teams throughout the product lifecycle
Internal Communication
- Prepare internal Dr. Max Pharma newsletters for pharmacy staff – from copywriting to project management and final distribution
- Maintain and update Dr. Max Pharma websites
- Support the organization of internal events
- Previous experience on a similar position at least 2 years
- Experience in the pharmaceutical or healthcare sector is a huge advantage
- Passion for creative writing with excellent attention to detail
- Ability and curiosity to understand product ingredients and benefits to craft clear, attractive content for end customers
- General knowledge of content marketing principles
- Strong communication and teamwork skills – especially in cross-functional environments
- Ability to collaborate with internal experts to translate technical information into compelling marketing content
- Fluent Czech/Slovak and advanced level of English
- Working for the largest pharma retail company in CEE with great expansion plans
- A company with a meaningful purpose, an outstanding customer value proposition within an industry offering a resilient, non-cyclical growth pattern
- Global-level job within headquarters with a group-wide impact
- Space for professional growth within a growing organization
- Attractive financial compensation (salary and yearly bonus)
- Flexible working hours, possibility of 1 day/week home office
- 5 weeks of holidays, discount in Dr. Max pharmacies, meal allowance, Multisport card fully covered by employer, public transport contribution, sabbatical leave, pension insurance contribution, referral bonus etc.
If you are interested in this opportunity, please send your CV to groupHR@drmax.eu
Dr. Max Group is a European pharmaceutical concern owned by Penta, an investment group established in 1994, operating primarily in the countries of Central and Eastern Europe. Their offices are located in Prague, Bratislava, Warsaw, and Limassol. The business areas of Penta Investments include long-term investing in healthcare, financial services, retail, manufacturing, media and real estate development. The companies of Penta’s portfolio employ more than 43,000 people, with more than 15,000 professionals working in healthcare. The group’s assets value reached €14 billion in 2022.